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Privacy Policy

Last updated: 3 March 2026

🦦 The Short Version

We collect minimal data, we use cookies to make the site work and understand traffic, we never sell your data, and we use affiliate links that earn us a commission when you buy. That's it. Read on for the full details.

1. Who We Are

Deal Otter ("we", "our", "us") operates the website dealotter.co.uk and the Deal Otter Facebook page. We are a UK-based deals and discount website. For questions about this policy, you can contact us via our Facebook page.

2. What Data We Collect

We keep data collection to an absolute minimum. Here's what we may collect and why:

Usage data — we use Cloudflare Web Analytics to understand how visitors use the site (pages visited, time on site, referral source). Cloudflare Web Analytics is privacy-first and does not use cookies, does not track individual users across the web, and does not collect personal data. All data is aggregated and anonymous.

Device and browser information — basic technical information such as browser type, screen size, and operating system, collected automatically to ensure the site displays correctly.

Facebook interactions — if you interact with our content on Facebook (e.g. liking, commenting, or clicking links), Facebook collects data about those interactions in accordance with Meta's Privacy Policy. We do not receive any personal data about individual Facebook users.

3. How We Use Your Data

We use the data we collect for the following purposes:

  • To understand site traffic patterns and improve our content
  • To ensure the site functions correctly across devices
  • To detect and prevent misuse of the site

We do not sell, rent, or share your personal data with third parties for marketing purposes. Ever.

4. Cookies

Essential cookies — our site is served through Cloudflare, which may set essential cookies (such as __cf_bm) for security and bot protection purposes. These are strictly necessary and cannot be disabled.

Analytics — we use Cloudflare Web Analytics, which does not use cookies. No analytics cookies are set on your device.

Affiliate cookies — when you click an affiliate link on our site, the retailer (such as Amazon) may set cookies on your device to track your purchase for commission purposes. These cookies are set by the retailer, not by Deal Otter. Amazon's cookie policy can be found on their website.

You can control and delete cookies through your browser settings at any time. Please note that disabling essential cookies may affect site functionality.

5. Affiliate Links, Social Media & Third-Party Sites

Deal Otter contains affiliate links to third-party retailers including Amazon.co.uk. When you click these links, you will be directed to the retailer's website, which has its own privacy policy and data practices. We encourage you to review the privacy policies of any site you visit.

We are a participant in the Amazon Associates Programme. When you make a purchase through our Amazon affiliate links, Amazon may collect data about your purchase in accordance with their own privacy policy.

We also maintain a presence on Facebook where we share deals. When you interact with our Facebook content, Meta (Facebook's parent company) processes your data under their own Privacy Policy. We do not receive any personally identifiable information about you through Facebook.

6. Your Rights Under UK GDPR

Under the UK General Data Protection Regulation (UK GDPR), you have the following rights:

  • Right of access — you can request a copy of the personal data we hold about you
  • Right to rectification — you can ask us to correct inaccurate data
  • Right to erasure — you can ask us to delete your data
  • Right to restrict processing — you can ask us to limit how we use your data
  • Right to data portability — you can request your data in a machine-readable format
  • Right to object — you can object to our processing of your data

To exercise any of these rights, please contact us via our Facebook page. We will respond within 30 days.

7. Data Retention

Anonymous analytics data is retained for up to 24 months.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Deal Otter is not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated "last updated" date. We encourage you to review this page periodically.

11. Contact Us

If you have any questions about this privacy policy or how we handle your data, please contact us via our Facebook page.

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

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